COTIDIÉ
Responsibilities included logo, emblem, icons, art+brand book, and collateral design.
Cotidié(co-tih-dee-ay): every day; daily. Clean lines and tailored silhouettes. The foundation of a streamlined capsule closet.
My main contribution to the branding of a new womenswear company, Cotidié, was their logo — one that exemplifies the strength and beauty the company aims to promote in the women who wear their garments. Custom icons represent the garments’ versatility and comfort.
Creative Direction: Joe Ross Photography: Kennon Evett, Lauren Marek
2019
RESEARCH
"Cotidie" is a centuries-old word with latin roots translating to "daily."
Pursuing the duality of day and night, latin glyphs and other symbols of early civilizations, were interesting as they elaborate on the nature of the sun and moon. These findings influenced the creation of an emblem for this brand.
PRELIMINARY SKETCHES
BRAND STANDARDS BOOK
Production by Conveyor Studio